Blog

The knowledge behind the click.

We write about what's changing in AI, search, social media, e-commerce and automation, and what it means for your business, with sources. Two articles a week.

SEONovember 6, 20264 min

Is Google Business Profile Paid? The Short, Clear Answer

Creating and managing a Google Business Profile is completely free. The only thing that costs money is optional Google advertising.

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  SEONovember 3, 20265 min

  What to look for when choosing an SEO agency

  When choosing an SEO agency, watch out for ranking guarantees, secretive work and access requests. Here are the questions to ask.

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  SEOOctober 30, 20264 min

  What does SEO service cover? A simple guide for businesses

  What does SEO service cover? We explain analysis, keyword research, technical SEO, content and reporting with simple examples.

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  WebsitesOctober 27, 20264 min

  Making a Website with ChatGPT: Is It Enough for Your Business?

  Can ChatGPT build a website for you? What it can do, where it falls short, and a plain guide for business owners.

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  WebsitesOctober 23, 20264 min

  What Is a Landing Page, and When Do You Actually Need One?

  What is a landing page, how does it differ from a homepage, and when does your business actually need one? We explain it with simple examples.

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  Ad managementOctober 20, 20264 min

  Google Ads Pricing: How to Set Your Budget

  Google Ads pricing isn't fixed — you set the daily budget and bid yourself. Here's how budgets work, what the monthly cap means, step by step.

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  Automation and softwareOctober 16, 20263 min

  Restaurant reservation system: the digital fix for lost tables

  A restaurant reservation system cuts phone traffic, lowers no-show rates, and fills tables efficiently. Here's how to choose the right one.

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  SEOOctober 13, 20264 min

  Setting up a Google Business Profile: a step-by-step local SEO guide

  How do you set up and verify a Google Business Profile? Learn the steps to make your business visible on Google Maps.

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  SEOOctober 9, 20265 min

  How many months until SEO shows results? A realistic timeline

  When does SEO actually pay off? We build a realistic timeframe using Google's own statements and published industry data.

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  E-commerce setupOctober 6, 20266 min

  What you need to set up an e-commerce site: requirements and documents

  A plain-language guide to the legal documents, technical setup and steps required to launch an e-commerce site.

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  AI visibilityOctober 2, 20264 min

  What is llms.txt? Should you add it to your site?

  llms.txt introduces your site to AI tools. Here's what it does, how it affects SEO, and whether you should add it.

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  Automation and softwareSeptember 30, 20263 min

  WhatsApp Business API: what it is, how to set it up, and is it paid?

  The difference between the WhatsApp Business app and API, what setup requires, and Meta's per-message pricing: which messages are paid and which are free.

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  WebsitesSeptember 30, 20264 min

  How much does a website cost? 8 things that set the price

  What determines a website's price? Page count, design, content, language, features, speed, SEO and maintenance. Questions to ask when comparing quotes.

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  AI visibilitySeptember 30, 20264 min

  AI SEO: what actually helps you show up in ChatGPT and Google's AI answers?

  What genuinely helps you appear in ChatGPT and Google's AI answers: bot access, indexing, consistent business info, and clear answers.